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UFC Launches NFTs with Dapper Labs

Exclusive Digital Collectible Experience will Feature Iconic Moments and Thrilling Video Highlights from Epic UFC Fights

What is the Ultimate Fighting Championship?

The Ultimate Fighting Championship (UFC) is a mixed martial arts (MMA) organization that hosts fights for a variety of weight classes, including flyweight, bantamweight, featherweight, lightweight, welterweight and middleweight.

The UFC was first created by Art Davie and Rorion Gracie in 1993 as a way to settle the debate between which style of fighting is the best. The UFC began as a one-off event with no weight classes. In 1996 it became a regular event with more rules and weight classes.

VANCOUVER & LAS VEGAS—January 20, 2022—UFC, the world’s premier mixed martial arts organization, and Dapper Labs, makers of NBA Top Shot and NFL ALL DAY, today announced the official launch of their highly anticipated NFT collectible product, UFC Strike. The all-new collectible experience, available to fans starting at 2 pm ET/ 11 am PT on Sunday, January 23, will for the first time give MMA fans the opportunity to own the most epic, talked-about fight moments in the history of UFC.

Launching first as an open drop of 200,000 total packs, UFC Strike will start with a first round of 100,000“Fully Loaded” packs, consisting of three NFT Moments capturing incredible finishes and amazing displays of striking and grappling from UFC fighters like Francis Ngannou, Amanda Nunes, Kamaru Usman, Rose Namajunas, Derrick Lewis, Justin ​​Gaethje and more. These NFT Moments will include the best action shots from multiple camera angles, announcer commentary and crowd response from actual fights – a Dapper Labs first – to further bring the experience to life. With robust audio and video content, each UFC Strike Moment NFT is designed to capture, memorialize and celebrate a specific instance of UFC history.

“Dapper Labs is an innovator in this field, creating an industry that didn’t exist a few years ago,” said UFC Senior Vice President of Global Consumer Products Tracey Bleczinski. “Their vision for the potential of these products is the reason UFC chose Dapper Labs as its first NFT partner. We’re thrilled to finally be able to offer these amazing digital collectibles to enrich the UFC experience for our fans.”

To access the initial open drop, fans simply visit ufcstrike.com where they will be able to join the queue for a chance to buy a pack (while supplies last) at $50.00 USD. As UFC Strike continues to evolve in the coming months, the experience will include additional drops closely aligned with UFC event calendar. It will also include additional features like a peer-to-peer marketplace for fans to connect, buy, and sell their Moments.

The UFC has changed the world of Mixed Martial Arts Fights forever. The UFC is the biggest MMA organization in the world. They have been around for more than 20 years and have produced some of the most memorable moments in MMA history.

UFC was founded by Art Davie, Rorion Gracie, John Milius, Campbell McLaren, and Bob Meyrowitz. The first event was held on November 12th 1993 at McNichols Sports Arena in Denver Colorado with a total attendance of 20,000 people.

The UFC has gone through many changes over the years. They have grown from a small organization to one of the biggest sports organizations in history

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